Y’all could have guessed I’d be blogging about this, because it’s like someone created a corporate law honey pot just for me personally.
I’m a bit late to the party on the Ben & Jerry’s structure – I know social enterprise scholars have studied the Unilever/Ben & Jerry’s arrangement for years – but now that there’s a dispute, I am fascinated.
As I understand it, Ben & Jerry’s was a publicly traded company, with a multi-class stock structure that handed control to founders Ben Cohen and Jerry Greenfield. Cohen and Greenfield were famously committed to the company’s social mission as well as its economic one, but the stock traded at an unimpressive dollar figure, making the company a tempting takeover target. Eventually, Cohen and Greenfield agreed to sell to Unilever in an all-cash, two-step merger consisting of a tender offer on the front end and a voted merger on the back end. (On the back end, Unilever had more than 90% of the company’s votes, so I gather the necessity of a voted merger was because Vermont – where the company was (and is) incorporated – either didn’t have a short form process or set the threshold higher
