The Internet is the Wild West of securities law. I often see things and wonder, “How can they get away with that?”
Sometimes, the answer is that they can’t. A couple of years ago, I stumbled across ProFounder, a crowdfunding platform offering equity interests in startups. I couldn’t understand how ProFounder could do what they were doing without running afoul of securities laws. Sure enough, a few months later, the California Department of Corporations issued a consent order barring ProFounder from selling securities on its web site unless it registered as a broker-dealer.
My latest securities law puzzle comes via the Wall Street Journal. A recent article reports that a new crowdfunding platform, CrowdFranchise, will allow investors to buy equity stakes in business franchises.
If those franchise interests were being sold only to accredited investors, the new Rule 506(c) exemption might apply. It allows public solicitations through a web site like this. But according to the Journal, “CrowdFranchise investors don’t need to be accredited, because the franchises themselves are offering the deals, and franchises are allowed to award multiple pieces of an outlet.” This doesn’t make a lot of sense to anyone familiar with securities law. Depending on