Perhaps this post would have been timelier before the spring submission cycle, but hopefully it will be helpful in framing title options for pieces being developed this summer. One of the many benefits of co-authorship is learning substantive and procedural knowledge from your collaborators. On a recent article, I worked with three economists who have different skill sets, perspectives, and discipline standards. When we were trying to finalize our title, we came up with several different categories or types of article titles—a framework that I will utilize again in the future and which I am sharing with you today. We selected the “themed” based title for our article, Institutional Investing When Shareholders Are Not Supreme, and a play on words, Institutional Investors’ Appetite for Alternatives, for a shorter piece appearing on Columbia Blue Sky Blog.
Title Framework:
SOBER: Institutional Investing after Constituency Statutes
QUESTION: Does Changing Shareholder Value Maximization Standards Change Institutional Investors’ Behavior?
CONTRAST: Institutional Investors Behavior Before and After Constituency Statutes
PLAY ON WORDS: Appetite for Alternatives: Institutional Investors’ Behavior in the Fact of Shareholder Value Maximization Pressures
FORWARD THINKING: What Does Institutional Investors Behavior after Constituency Statutes Tell Us Regarding